Versace Spring 2024 Ad Campaign


Supermodels, glamour and sex appeal have been synonymous with Versace, ever since the late Gianni Versace founded the brand back in the late 70s. Nothing much has changed with Donatella Versace as creative director either. For the Italian fashion house’s Spring 2024 campaign, supermodels, glamour and sex appeal reign supreme. Subsequent to closing the show during Milan Fashion Week back in September, Donatella welcomes none other than Claudia Schiffer as the star of the campaign, along with models Loli Bahia and Mona Tougaard. The girls pose for Mert Alas (who goes without his creative counterpart Marcus Piggott this season), and pose up a storm inside the studio, with the series of campaign images paying homage to the Richard Avedon-shot Versace campaigns of the past.


Read below the reactions of theFashionSpot’s forum members:

“Claudia was more than enough in her pink suit. Absolutely love it!” heralded GivenchyAddict.

“CLAUDIA! Absolutely here for her!” marsnoop2 exclaimed in delight.

Sharing the same level of enthusiasm toward Versace’s latest was Ihhbl, commenting: “Simply superb. Even Loli Bahia looks alive! Claudia looks absolutely stunning!”

“What a spectacular surprise to see Claudia Schiffer! I would usually complain of multi-girl casting when you’ve got someone of Schiffer’s stature but I think I love Loli Bahia’s campaign images just as much,” echoed vogue28.

“I’d say that Claudia is more than enough for this, but Loli and Mona are doing it great,” voiced zacatecas570.

Versace S/S 2024 : Claudia Schiffer, Loli Bahia & Mona Tougaard by Mert Alas

See more from the Versace Spring 2024 advertising campaign and join the conversation, here.


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